Brownie Brown is now 1-UP Studio

Posted on February 2, 2013 - 10:28pm by Ryan Conway

The folks at the Nintendo owned studio Brownie Brown (of Mother 3 fame) have announced the company is currently undergoing a few changes. One of which is the changing of its rather peculiar name. So let us all say good bye to Brownie Brown and give a warm welcome to 1-UP Studio! 

Why did the studio decide to (in the words of its representatives) “turn a new leaf”? Well, this slight shake-up is one of a few changes that are currently happening from within the studio to make it a better fit for Nintendo. 
"Since the production of Super Mario 3D Land in 2011, we have been collaborating with Nintendo and recently, regarding this partnership, we have decided to change the company structure so we can better focus on it."
What could this quote mean? My guess is with the success of SM3DL, 1-UP will be focusing less on collaborations with outside developers and publishers (like Square Enix and Level-5 for example) to work more closely with the main office. Perhaps on some more Mario games? 
Although another “Big N” subsidiary team-up with Hal-Laboratory wouldn’t be too bad of an idea either. ;) ;)  

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