Update: Sony explains why it's suing "Kevin Butler"
Sony has given an explanation as to why it’s suing Jerry Lambert in a statement addressed to Venture Beat, which basically says the company doesn’t want “Kevin Butler’s” image associated with any competing consoles and that Lambert had breached his contract when appearing in Bridgestone’s Game On commericial.
You g1s might not be familiar with the name Jerry Lambert but I’m sure you know his Kevin Butler persona quite well and you’ll be shocked to learn that he’s currently in some water with the company he once pretended to lead.
A really silly reason, I would think. Sony could have handled this much better.
Leave it to Sony to do something stupid... again...
Anyone even remember any of the recent Sony PS3 commercials? I don't know if they have had any in 2012, just a bunch of commercials for games that come bundled with PS3...
You are probably right and its possible I misread what he was implying, thats easy to do over the internet. However, doesn't Ben use other people's property every month on Death Battle....and profit from it? If Sony came knocking on his door I wonder if he would still feel the same.
Yes you do need to go on. You take other peoples "characters" and massacre and embarrass them on Deathbattle. I'm pretty sure you don't own Samus, Mario etc. You take their intellectual property and profit from it. How would you like it if Sony came knocking on your door? Hypocrite.
It doesn't matter. He still has some kind of contract with Sony that precludes him from appearing with a competitor's console.
Wii is mentioned in the commercial, that constitutes advertising.
Well, I wanted an excuse to say the Xperia Play sucks. So yeah, sorry for misunderstanding, I guess...
I am sure that after this lawsuit is over no matter which way it goes Jerry Lambert will never want to play as Kevin Butler ever again making the lawsuit itself completely pointless.
I disapprove of this........greatly.
Agreed, he's also done commercials for Kroeger Grocery Stores as well, are they going to sue him retroactively if they air one of the older commercials with him in it? This could get even more stupid really fast.
this seems like a situation that could go either or but i'd much rather have Lambert coming out on top. He really did nothing wrong except his job and i guess the sony commercials stopped coming in after awhile so the guy found another commercial to do. You can't really force him to not do other commercials unless he signed a contract that made him exclusively yours which would involve paying him regularly.
I read it and I agreed with it, I really don't take issue with anything he said in the slightest... er, well, maybe except for his Johnny Depp example. Regardless, it is a simple and basic concept that shouldn't be flying over people's heads so easily.
Technically, this is not a formal debate or discussion. It's a comment section on a small corner of the internet. I don't think we should apply rules to how people post or censor what they think and want to say. And of all insults, people are taking issue with him calling us "clueless"? What an incredibly tame word to be upset about.
He wasn't advertising the Wii, he was advertising tires that just happened to have a Wii promotion. He also wasn't playing Kevin Butler.
I'll lose all faith in humanity if Sony wins this case.
and they are bringing back....Marcus, this really is the a month of horror
I wanna see that commercial. As for Lambert being sued, is there evidence that he was portraying his Kevin Butler persona. If not, Sony's lawsuit is moot.
Sony would have obviously approached him out of court, and Lambert must have disagreed with Sony thus the full blown lawsuit.
As fun as it is for most people to imagine that all companies just love to jump right into lawsuits it's not the truth. They would always prefer to settle outside of court for two very simple reasons. Lawsuits are very expensive and they take a long time to settle.
Well, considering Lambert is being sued, and that he refused to settle this out of court; I'm pretty sure that the working relationship between Sony and Lambert is pretty much done.
That would be why they call him a character.
So I guess this rules out Butler being DLC for Playstation All-Stars...
I totally agree with metaking64x!
It's the most intelligent/well-thought out argument.
Fair enough, but it kinda annoys me when he talks down to people and and acts like a pompous ass.